Samsung Austin Semiconductor celebrated its 30th anniversary in Austin with a special event on March 3, featuring appearances by Austin Mayor Kirk Watson and Adriana Cruz, executive director of Texas’ Economic Development and Tourism division. The event recognized the company’s growth since its establishment in the city in 1996.
The milestone highlights Samsung’s impact on the local economy and community over three decades. According to Watson, “I don’t believe Austin would be able to brag the way we do—that we are an international city—but for the role that Samsung has played. In addition, I don’t believe we would be able to brag about some of the great things that have happened locally but for the commitment that Samsung has had to Austin, Texas and Central Texas. It has truly been phenomenal and one that I am very proud of.”
Cruz said Samsung’s initial $1.4 billion investment was historic for Texas: “In 1996, the $1.4 billion [investment in the first fab] was the largest single foreign investment in Texas history.” She added, “Samsung’s selection of Austin for its first fab transformed Austin and Central Texas and gave birth to the growing semiconductor ecosystem across Texas.” Cruz also acknowledged Samsung’s longevity: “Thirty years is no small feat. It takes grit, resilience and dedication… We appreciate you and we thank you for choosing Texas 30 years ago.”
Jon Taylor, executive vice president of Infra Technology at Samsung Austin Semiconductor, reflected on changes since he joined in June 1997: “It was a dirt road that started at Dessau Road and ended at our driveway… When I think about this impact amplified by three decades, I feel exceedingly proud for what we’ve accomplished, together.” Bonyoung Koo, president of Samsung Austin Semiconductor, credited employees: “None of this would be possible without our people who are bold, resilient and who are not satisfied with the status quo,” Koo said.
During the celebration, long-serving employees were honored—including Woody Duke as longest-tenured employee since July 1996—demonstrating staff dedication through changing times.
The broader business community supports such milestones through organizations like The Austin Chamber of Commerce which promotes inclusive growth according to its official website. The Chamber seeks to enhance regional economic collaboration according to its official website, relies on board leadership according to its official website, covers economic efforts throughout greater Austin according to its official website, builds partnerships between community members according to its official website, and provides events along with advocacy programs supporting business growth according to its official website.
As company leaders look forward from this milestone anniversary celebration they reaffirmed their commitment “to lead, innovate and enrich” both their industry presence as well as their involvement within greater Austin.

